Close Brothers Motor Finance (CBMF) has promoted John Cassidy to the position of managing director – sales.
Having first joined the business as a head of sales in 2009 following 17 years as a regional manager at HFC Bank (since merged into HSBC), Cassidy has held a number of senior roles at CBMF, including head of sales and operations across all sales divisions, and latterly, director of commercial partners overseeing the finance providers’ broker and commercial partner proposition.
Cassidy’s new position will be responsible for driving growth by “creating meaningful partnerships and landing CBMF’s proposition into their target markets”.
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